REELS & TIK TOK
If you haven't started utilising them yet,
then you're late to the game
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35% of Tik Tok users are aged
19 - 29
The number of monthly Tik Tok users
1.3bil
Instagram Reels have a better engagement over normal video by
22%
Have you been hearing a lot about Instagram Reels?
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30th June 2021, the head of Instagram Adam Mosseri, announced that Instagram was no longer a photo sharing app. In reality what this has meant is that Instagram is now promoting video first, photos second.
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Instagram Reels are vertical videos that are shown on people's and business's feeds. They are short, snappy and are a maximum of 60 seconds.
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Tik Tok is a social media platform that ONLY contains vertical videos. They have recently announced longer videos, up to 10minutes. It's correct that Tik Tok's user base is younger than that of Facebook, however this is changing rapidly as the older demographics start to use it.
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Is your content on the right platforms for your business?
Frequently Asked Questions
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What types of videos do you produce for Reels/TikTok?
We produce a range of videos from promotional ads, behind-the-scenes to podcast videos and explainers. If you need help with ideas, we can brainstorm content topics for your business.
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How long does filming take?
This depends on how many videos you want and how prepared your team is. With some of our clients we film for just 2 hours, others we film for a half day.
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Where can you film?
Nearly everywhere! We've filmed in offices, commercial kitchens, factories, rooftops, breweries. We will usually scout an area a few days prior to filming to ensure that we bring the correct lighting equipment on the day.
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Do we need a license for music?
This will depend on your usage. For advertisements, we have a business license to a database of music that we can use for our clients without being flagged for monetisation. If you would prefer, we can send the the edited videos without sound, for you to choose the latest Instagram trending audio.
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How much does it cost?
This varies depending on the number of videos you want and the complexity. Prices start from just £375. The best thing to do is tell us what you wanted and your budget. We will create a few proposals based upon your budget; one at your budget, one below and one above so that you can see which services your money gets you.
If you're looking for pricing for larger video productions, head over to Video Production page.
